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Marketing Automation Specialist

Workstream

Workstream

Marketing & Communications
Philippines
Posted on Wednesday, February 28, 2024
Workstream is a mission-driven company that believes in building premium, modern software solutions for local businesses. There are 2.7 billion hourly workers, who make up 80% of the global workforce, but they've been heavily underserved by technology and deserve better. We help local businesses around you hire, manage, and retain qualified workers.
Our customers include leading brands from multiple sectors, including Burger King, Carl's Jr./Hardee's, IHOP, KFC, and Culvers. At series B, we are quickly expanding our product portfolio. We are backed by legendary VCs and industry experts like Founders Fund, BOND, and Coatue.

Values

Here are our Company Values and we’d love to have individuals who can be a culture add to our team!

What We Offer

  • Permanently Remote
  • Pay wired directly to your bank account
  • $50 Monthly Stipend
  • Annual Bonus
  • Flexible PTO
  • Enjoy company time off during some of the major US and PH Holidays
  • Company-issued Device
  • Career fast track for performers and internal mobility
  • Learn from a team of Stanford, MIT, Google and Harvard alumni

Grow With Us

In this role, you will be working to support our growing need for customized website experiences in our target accounts. You will help by creating landing pages and building automation to help support internal webinars hosted by our sales team. These programs will help develop brand awareness and generate qualified leads to help grow our sales pipeline and revenue. Over time you will learn and help coordinate other aspects of marketing automation like lead routing, lead scoring, reporting, and more.

The Marketing Automation Coordinator will report to the Marketing Operations Lead and play a key role in scaling our Marketing Ops team.

Day in the Life

  • Work with manager to coordinate with cros- functional teams their webinar goals and timelines (topic, date, time, presenter, etc)
  • Build new landing pages in Hubspot for our sales team to use in their prospecting
  • Set up Zoom webinar events and link to landing page form submissions
  • Ensure prospects who fill out the form have proper lead routing in place and are receiving automated email comms about each webinar
  • Set up workflows to track campaigns within Salesforce

Who You Are

  • 1-2 years of experience in a Marketing automation role, preferably using a marketing automation platform like Hubspot, Marketo, or Pardot
  • Experience using webinar technologies (e.g. Zoom or ON24) to run hosted webinars
  • Knowledge of Salesforce.com use or administration is desirable
  • Solid understanding of workflow processes and systems within a B2B sales cycle
  • Strong aptitude for attention to detail/operation processes
  • Excellent verbal and written communication skills
  • Team first mindset; we are a humble and hungry group sharing one mission
  • Willing to roll up your sleeves and get your hands dirty; no job is too big or too

Know More About Workstream

Additional Information

Workstream provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

We are committed to the full inclusion of all qualified individuals.